Are you are embarrassed to hand out your business cards or send someone to your web site because it doesn’t accurately reflect who you are and what your company is about? Do you have a brand that quickly and accurately tells people what your company is about?
In this crazy, fast-paced world, you have three to five seconds to get someone’s attention. That’s not even time for a complete sentence. That’s a blink of an eye.
The most effective and memorable way to grab attention is through your visual brand. But a logo, picture, or color scheme isn’t enough (not even cool one). Good visual brands—ones that captivate and get lodged into a person’s subconscious—are part of something much larger. They clearly communicate what that company is about and what difference it can make. If you are not communicating the right thing through your visual brand, not only will you miss the three-to-five second window, you also won’t be able to attract your ideal client. Your visual brand is a homing device, and every time it misses its target because the message is unclear, it’s a missed opportunity to connect with your ideal client.
Join me as we examine the logos of a few businesses and get real about what they are saying, and whether they hit the mark. There's nothing like looking at a real brand to help you 'GET' branding at a new level.
Sign up for this free call today if:
You suspect your visual brand could be better, but you’re not sure what makes a good brand.
You have an idea who your ideal client is, but you’re not reaching them in the numbers you would like.
Your business has grown, and in the process, you’ve outgrown the visual brand you started with.
You are embarrassed to hand out your business cards or send someone to your web site because it doesn’t accurately reflect who you are and what your company is about.
The idea of visual branding is totally overwhelming, and you don’t even know where to start.
Wondering what your brand is saying, and what difference it makes? Come and find out! Register for the class right here: